Guides for Indian e-commerce sellers
Listing, ranking, product photos, fees and the packing floor — 23 guides, no fluff
🔒 Every tool on this site runs in your browser — your files are never uploaded
Listing
Getting products onto each marketplace correctly the first time.
How to list a product on Amazon India
A practical walkthrough of listing your first product on Amazon India — choosing between an existing ASIN and a new one, filling the required fields, and the mistakes that get listings suppressed.
15 Jul 2026
How to list a product on Flipkart
Listing on Flipkart step by step — Seller Hub navigation, brand approval, vertical selection, mandatory attributes, and why your listing may not show in search after going live.
15 Jul 2026
How to list products on Meesho
Uploading catalogs to the Meesho Supplier Panel — single vs bulk upload, image rules, why Meesho pricing works differently, and how to avoid catalog rejection.
15 Jul 2026
Optimisation
Being found once you are live — search, keywords, attributes and titles.
Amazon India listing SEO
How Amazon's search actually ranks products, which fields matter, why conversion beats keywords, and a realistic routine for improving listings that are already live.
15 Jul 2026
Flipkart listing optimisation
Why Flipkart listings go live but never appear in search, how attributes drive filters, what the Listing Quality Score is built from, and a practical fix-first order.
15 Jul 2026
How to write product titles that rank
Product title formulas that work on each Indian marketplace, why keyword stuffing backfires, character limits, and how to test whether your title is actually being found.
15 Jul 2026
Keyword research for marketplace sellers
How to find the words your customers really type — using the marketplace search bar, your own reports, competitor listings and Hinglish variants — without paying for a tool.
15 Jul 2026
Meesho catalog optimisation
How Meesho ranking works at catalog level, why images decide everything, the returns trap that kills margins, and what to fix before you drop your price again.
15 Jul 2026
Images
Photos that pass the checks and actually convert, shot and edited for free.
Amazon India product image requirements
Amazon's main image and secondary image rules for Indian sellers — pixel sizes, the pure white background rule, the 85% frame rule, file limits, and the mistakes that suppress listings.
15 Jul 2026
How to edit product photos for marketplaces
A practical editing workflow for marketplace product photos — cropping to square, background cleanup, getting to true white, colour accuracy, and exporting at the right size, using free tools.
15 Jul 2026
How to get a true white background
Why marketplace white background checks fail, how to shoot and edit to exactly 255,255,255, when to remove the background instead, and how to verify before you upload.
15 Jul 2026
Product image sizes across Indian marketplaces
One reference for image dimensions, aspect ratios, file limits and background rules across Amazon India, Flipkart and Meesho — plus the one export setting that works everywhere.
15 Jul 2026
Product photography at home
How to shoot compliant marketplace product photos at home for almost nothing — window light, a paper sweep, the settings that matter, and the mistakes that make photos look cheap.
15 Jul 2026
Money
Fees, GST, pricing and the arithmetic that decides whether any of this works.
Amazon India seller fees explained
Every fee Amazon India deducts — referral, closing, weight handling, plus GST on all of it — and how to work out your real take-home before you set a price.
15 Jul 2026
Flipkart seller fees explained
How Flipkart's fee structure works — commission by vertical, the fixed fee, the collection fee, shipping by weight and zone, and where to find your real rates rather than a blog's table.
15 Jul 2026
GST for e-commerce sellers in India
A plain-English overview of GST for Amazon, Flipkart and Meesho sellers — registration, the 1% TCS marketplaces deduct, input credit on platform fees, and what to ask your accountant.
15 Jul 2026
Meesho profit calculation: why your settlement is less than you expect
Commission, shipping and the GST hiding inside your selling price — plus the break-even number most sellers never calculate.
15 Jul 2026
Meesho seller fees explained
Meesho charges no commission — so where does the money go? Shipping slabs, the fixed platform fee, GST, and why returns rather than fees decide whether Meesho is profitable.
15 Jul 2026
Pricing without racing to the bottom
How to find your true break-even including returns, why matching the cheapest competitor is a losing move, and how to price the same product differently across Amazon, Flipkart and Meesho.
15 Jul 2026
Operations
Labels, printing, packing and returns — where the hours and the margin go.
How to crop Amazon shipping labels to 4x6 and print the SKU
Why Amazon's PDF has twice as many pages as orders, why labels print small, and how to get the SKU and quantity onto every label.
15 Jul 2026
How to reduce returns and RTO
Why returns cost more than sellers think, the real reasons customers return in India, and the specific fixes — photos, sizing, attributes, packaging — that measurably reduce them.
15 Jul 2026
Packing and shipping, faster
How to cut packing time and shipping cost — label workflow, thermal printing, volumetric weight, packaging that survives Indian logistics, and the SKU habits that prevent wrong shipments.
15 Jul 2026
Thermal printer setup: 4x6 labels that actually scan
Blurry, shrunk or half-cut labels are almost always a file problem, not a printer problem. Here's the fix.
15 Jul 2026
What we write about
We sell mobile covers on Indian marketplaces, so these guides come from problems we actually hit: labels that print at the wrong size, barcodes couriers cannot scan, invoices eating a thermal roll, images that fail a white-background check for reasons nobody explains, and catalogues that look profitable until you subtract the GST hiding inside the price.
Where we quote a fee or a specification, we link the marketplace's own page — those numbers change, and no blog is authoritative about them. Where we are not sure, we say so.
If there is something you want covered — a marketplace format, a printer that misbehaves, a workflow that wastes your morning — tell us and we will write it up.